The Unstoppable Campaign
| Client: Under Armour | Role: Lead Designer | Agency: This Here
Design System: Created scalable components with variants to support multiple languages for multiple countries within the same designs. The Figma Library included reusable variants for swapping out country specific logos.
Designs for the Unstoppable Campaign were kept within their existing brand while ensuring layouts, messaging and visual hierarchy remained effective across different languages and content requirements.
| Cross Market Delivery across France, Germany, Italy, the Netherlands, Poland, Spain and the United Kingdom.
| Developed scalable digital campaigns, e-commerce assets, CRM and social content for rollout across multiple international markets.
